Sean Egan

The Wheel Visual Identity

Personal Project


Visual Identity | Logo | Print | Digital

This personal project was for the Young Lions Ireland Competition 2017. The brief was to rebrand the Irish charity The Wheel, producing a new logo, visual identity and creative direction that signals the next chapter in the organisations development.


The resulting identity is a striking one that makes The Wheel stand out from its competitors. The identity is very  exible and there is a lot of scope for producing individual marketing campaigns that would  t with this new identity.